Do you work hard on your podcast and you love getting your voice
heard, but you find yourself needing more written content on your
website or blog? Stopping banging your head on the desk and get your
podcast episodes transcribed. You have the content already, you just
need to re-purpose it into written words and add it to your website or
blog for the search engines.
Search engines like Google and Bing have the ability to index and rank all sorts of content these days. Since Google bought YouTube they are even starting to index the content of a video by the way it's tagged. But, they haven't quite mastered the art of indexing and crawling audio recordings just yet. So podcasters tend to find themselves needing a little more written content on their websites to get ranked well for the search terms they're after, particularly if they're in a popular niche.
The thing is you have the content right there in front of you. Podcast transcription allows you to re-purpose your already created content into search engine food. If your episodes are short and quick you can use the podcast transcripts to create a single blog post. If your episodes tend to be long, 45 minutes or even an hour in length, you can create one pillar article type of blog post or break the transcript up and create a series of three or more short blog posts. Yes, three or more blog posts from one single podcast that you've already recorded can be enough to feed your blog for the whole week.
The benefits of podcast transcription don't end there though. You can also use your transcripts to reach a wider audience. Not everyone likes to listen all the time and if you're giving educational information they may not be absorbing the content you're giving them. By providing the same information in a written form you'll be helping those readers to get more value out of your content because they can hear and read it. They can even print it out and make additional notes if they need to.
You can also create PDFs or slide presentations using your transcripts and submit those to depositories like Scribd and SlideShare to build more links and traffic to your website, or you can give them away as product bonuses and free reports to your email list subscribers. You can use those slide presentations and add your already recorded audio on top to create a video to submit to YouTube.
Search engines like Google and Bing have the ability to index and rank all sorts of content these days. Since Google bought YouTube they are even starting to index the content of a video by the way it's tagged. But, they haven't quite mastered the art of indexing and crawling audio recordings just yet. So podcasters tend to find themselves needing a little more written content on their websites to get ranked well for the search terms they're after, particularly if they're in a popular niche.
The thing is you have the content right there in front of you. Podcast transcription allows you to re-purpose your already created content into search engine food. If your episodes are short and quick you can use the podcast transcripts to create a single blog post. If your episodes tend to be long, 45 minutes or even an hour in length, you can create one pillar article type of blog post or break the transcript up and create a series of three or more short blog posts. Yes, three or more blog posts from one single podcast that you've already recorded can be enough to feed your blog for the whole week.
The benefits of podcast transcription don't end there though. You can also use your transcripts to reach a wider audience. Not everyone likes to listen all the time and if you're giving educational information they may not be absorbing the content you're giving them. By providing the same information in a written form you'll be helping those readers to get more value out of your content because they can hear and read it. They can even print it out and make additional notes if they need to.
You can also create PDFs or slide presentations using your transcripts and submit those to depositories like Scribd and SlideShare to build more links and traffic to your website, or you can give them away as product bonuses and free reports to your email list subscribers. You can use those slide presentations and add your already recorded audio on top to create a video to submit to YouTube.
Expand your reach and gain new followers and customers today by adding the use of podcast transcripts to your online strategy today. Contact Loretta Oliver at Teleseminars Transcribed and you'll have a professionally transcribed and ready to use document delivered to you in no time at all.
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